Samsung approached us with a challenge: demonstrate their SmartCam's novel pan and tilt and privacy mode features in a narrative-style ad. The budget would be limited. And it would be cool to have a pet in there.
Given creative carte blanche we produced a spot that explores how a SmartCam relieves two buddies' home security fears. And we managed to wrangle up some adorable canines in the process.
Photographed by Ashton Harrewyn.